Recently, I got several emails and comments with some very candid feedback about my blog. It's nothing I hadn't read before on/about other people's blogs, but for it to be said about mine -- it bothered me. I assume that people know my heart and assume pure motives when they read this blog, but in a world of pinterest and such...maybe people hop on and choose not to hop back on.
This is all in regards to sponsored posts. I just wanted to offer some thoughts on it to maybe have y'all think about these posts in a different way. If it comes across as feisty, it's not :)
"We get it. You have awesome opportunities showing up at your doorstep."
First of all, I work really hard and reach out to companies and brands that I feel I have a connection with and which a genuine partnership would be mutually beneficial. A lot of times, brands don't reach out to me. Sometimes, they do. But these partnerships and sponsored posts are usually a product of me pitching my blog, coming up with a project that I have in mind including their brand or product, coming up with a recipe, testing said recipe, photographing the end result, typing out the post, editing photos, pumping them through social media outlets, etc. These opportunities are not just showing up on my doorstep. I'm working my rear off for them.
"I click away anytime you do a sponsored post. They rub me the wrong way and I'm uninterested in reading about whatever you are being paid for."
I only do sponsored posts when they are genuine and applicable to my existing content. If I'm in a season where I'm doing mostly outfit posts, a sponsored post about sausage biscuit sandwiches would be a waste of everyone's time. Give me more credit than that. I'm not going to accept a measly $150 to break up the flow of my content. Promise!
Furthermore, I do think readers should consider that sponsored posts can be and are sometimes (or usually, in my case) the best content. We have a reputation to uphold and expectations to follow through on. We are going to put our best foot forward because we want to represent that brand well and have them come back for more. Do you stop watching a tv show because a commercial comes on? Do you not purchase a magazine because half of the pages are full size ads? I'm just saying, try and hold out. Continue to read. I promise I'm not posting crap content when a brand pays me. The disclosure up top or on bottom of those posts is simply for me to be transparent (and to uphold to legalities and such). Don't let them scare you away :)
"Stop doing sponsored posts. I realize bloggers need to get paid, but I don't want to read them. Your ((media agency)) posts are not my favorite."
Y'all. Saying you realize we need to get paid, but get frustrated when we do? That just feels like you don't value our work. And furthermore, I have only done 3 posts for this mentioned "media agency," EVER, so please don't think or believe they are a bulk of my content. They work hard to bring us campaigns and we only apply for what we want to post about. They don't assign anything we haven't requested. I can't speak for everyone that is a part of these type of groups, but I CAN say that as mentioned above, I'm not going to talk about dog food or toilet paper or frozen sausage biscuits because I know y'all could care less and it's not what you come here for.
I consider my blog like an online magazine, of sorts. People that write articles in magazines....get paid. People whose projects are featured in print...get paid. People who take photos for those gorgeous spreads...get paid. You are coming to our spaces online and are absorbing, pinning, reading, imitating (meaning: trying diy projects or making recipes), and commenting on FREE content. Please just realize that there are worst things going on in the world than bloggers getting paid to partner with a brand every now and then. I stopped pushing and working (as hard) for my sidebar ads because I felt that genuine posts were a better way to show what brands and boutiques had to offer. It's not a crime. It's business.
"Can you do an outfit post without a c/o item? It feels like you only do outfit posts because you're getting free things. How do we know you really wear these things?"
One: I do. ((here's one))
Two: One of the things I pride myself in is rewearing my closet. You will see items repeated over and over and that c/o (courtesy of) is sometimes, again, just me being transparent (NOT showy) that I received it for free. It could have been 6 seasons ago, but I still want to represent that brand or boutique well and be honest with y'all. I also want to show that I don't just receive items from stores, style them, and then never wear it again. I only pick items that I know I'll wear and love and be able to style multiple ways.
I hope this helps you know my heart behind sponsored posts and free items. I hope it helps you look at these posts a different way and that you don't just write off your favorite bloggers when they work with brands.
Love y'all! And even though it's hard to hear sometimes, I appreciate your feedback :)